The Jetour X70 is a mid-size SUV introduced under Chery Holding’s Jetour marque. Positioned as a "Family Travel SUV", it serves as the pioneering debut model of the Jetour brand. First launched in August 2018, it adopted a "bang-for-buck" strategy—capturing suburban and regional family buyers with its generous space and accessible pricing. By its fourth month on the market, monthly sales breached the 10,000-unit mark, making it one of the fastest-growing ICE SUVs in China. Today, the Jetour X70 lineup encompasses various derivatives including the X70, X70 PLUS, X70 PRO, and X70L, establishing a comprehensive product matrix within the RM100,000 to RM150,000 price bracket.
Positioned in the mid-size SUV segment, the Jetour X70 centres its key appeal on "spacious cabin, accessible pricing, and versatile seating options", directly catering to budget-conscious families requiring practical cabin space. In terms of dimensions, the 2025 X70 measures 4,749 mm long, 1,900 mm wide, and 1,720 mm tall, with a 2,745 mm wheelbase, available in both 5-seater and 7-seater configurations. Key segment rivals include Chinese domestic alternatives such as the Chery Tiggo 8, Changan CS75 PLUS, and Geely Haoyue L.
In terms of market performance, the X70 represents the undisputed sales backbone of the Jetour brand. By 2025, cumulative sales of the X70 series are projected to cross the one-million-unit milestone in October. Dai Lihong, General Manager of Jetour Auto, once noted: "In China, out of every three Chinese-branded ICE large 7-seater SUVs sold, one is a Jetour X70". In January 2025, the X70 series recorded a monthly volume of 6,703 units.
The exterior styling of the Jetour X70 adopts a mature and stately presence. The front fascia incorporates the brand’s signature styling cues, with the 2026 X70 PLUS featuring a full-width LED daytime running light bar (housing 118 high-output LED diodes), a vertical waterfall grille, and matrix LED projector headlamps. Along the sides, clean and flowing character lines are complemented by 19-inch alloy wheels on higher-spec variants. Round the back, a 3D full-width LED tail light cluster ensures strong visual recognition at night.
The base 2025 X70 comes with more rudimentary lighting hardware—halogen units for both low and high beams, with manual headlamps despite daytime running lights being standard fitment. Owners have also noted relatively wide panel gaps between the bonnet and tailgate, as well as thin exterior paintwork that can expose the primer under typical road wear.
Inside, the base 2025 X70 features a straightforward, functional layout with a conventional centre console. In contrast, the 2026 X70 PLUS receives a major overhaul, featuring a minimalist tech dashboard, a floating bridge-style centre console, a crystal gear selector, a butterfly-opening centre armrest box, and a dedicated 9-inch climate control display. Soft-touch materials cover up to 88.9% of the cabin surfaces, interior noise levels drop to a serene 36 dB library-level quietness, and a CN95-rated cabin air filtration system comes standard across the range.
The Jetour X70 offers several powertrain options to cater to diverse driving needs.
1.5TCI Engine (2025 Base Model): Delivers 115 kW (approx. 156 PS) and 230 Nm of torque, paired with either a 6-speed manual or a 6-speed wet dual-clutch transmission (DCT). It records a WLTC combined fuel consumption of 7.85–7.92 L/100 km, achieves a top speed of 180 km/h, and runs on RON 92 petrol.
1.5TGDI 4th-Gen Kunpeng Power (2026 X70 PLUS): Generates 135 kW (approx. 184 PS) and 290 Nm of torque, matched with a 7-speed wet DCT for noticeably sharper throttle response.
2.0TGDI Kunpeng Power (X70L and flagship trims): Produces 187 kW (approx. 254 PS) and 390 Nm of torque, mated to an in-house developed 8-speed automatic transmission (8AT) for substantially punchier performance.
However, drivers have pointed out that the 1.5TCI variant can feel sluggish off the line and when executing overtaking manoeuvres, with some owners noting noticeable turbo lag and delayed throttle response.
The Jetour X70 rides on a front-engine, front-wheel-drive (FWD) platform across the range. Suspension setup consists of front MacPherson struts and a rear multi-link independent layout, representing generous hardware for this segment. Steering assist is hydraulic on manual variants, while automatic versions receive an electric power steering (EPS) setup.
Braking is handled by ventilated discs up front and solid discs at the rear, paired with an electronic parking brake (EPB). Wheel and tyre sizes differ across trims—the Manual Chaoyue variant is fitted with 235/65 R17 tyres, while automatic trims upgrade to 235/60 R18 rubber. Approach angle is rated at 20°, departure angle ranges between 16° and 18° (slightly lower on 7-seater models), and fuel tank capacity stands at 57 litres.
Owner feedback indicates that despite the multi-link rear suspension, the setup is tuned towards the firmer side with average damping absorption, resulting in noticeable road undulations and harshness transmitted to rear-seat occupants.
The base 2025 X70 offers fairly basic in-car tech—a compact central touchscreen with a reverse camera and standard cruise control, though factory navigation is absent. The 2026 X70 PLUS adds significantly more kit, including a 62-inch panoramic glass roof, a 50W Qi wireless smartphone charger, and a floating bridge-style centre console.
For comfort and convenience, the 2025 X70 includes an opening panoramic sunroof, keyless entry with push-start ignition, driver-side smart entry, and one-touch power windows all round as standard. Climate control remains purely manual across the entire range, lacking automatic climate control. The cabin incorporates 33 storage spaces throughout to accommodate family road trip requirements.
Seating configurations include 5-seater and 7-seater setups (with the 7-seater commanding a RM3,000 premium). The second-row seats feature fore-and-aft sliding as well as backrest angle adjustment. However, limited by the 2,745 mm wheelbase, the third row remains tight, providing limited comfort on long-distance journeys.
In terms of passive safety, the base 2025 X70 is equipped with only dual front airbags, omitting front side airbags and full-length curtain airbags across all variants. This safety specification lags behind same-price rivals, drawing scrutiny from safety-conscious buyers. Structurally, the vehicle utilizes a safety cage comprising 75% high-strength steel.
On the active safety front, the 2025 X70 comes standard with ABS, Electronic Brakeforce Distribution (EBD), Brake Assist (BA), Traction Control (TCS), Electronic Stability Programme (ESP), Tyre Pressure Monitoring System (TPMS), and Roll Over Mitigation (ROM). However, advanced Level 2 ADAS features like Lane Departure Warning and Autonomous Emergency Braking (AEB) are unavailable on base trims.
The 2026 X70 PLUS steps up safety credentials with Level 2 semi-autonomous driving features (including full-speed Adaptive Cruise Control, Lane Keeping Assist, and AEB), a 360-degree surround-view monitor with a 180-degree transparent underfloor view, and a rated 100–0 km/h emergency braking distance of 36.5 metres.
The Jetour X70 stands as a classic archetype of the "high-spec, accessible-price" playbook within China’s ICE SUV market. Since its 2018 debut, it undercut the Changan CS75 on price, offered more cabin space than the Haval H6, and delivered more road presence than the Baojun 730, rapidly cementing a stronghold in lower-tier markets. Approaching the one-million-unit sales milestone by 2025, it remains the key volume driver for the Jetour brand.
Nevertheless, the X70 faces clear market head-winds. From a brand standpoint, as a Chery sub-marque, Jetour suffers from modest brand prestige, with some buyers perceiving it as having weak brand equity. Product-wise, the sprawling model structure is convoluted—spanning the X70, X70M, X70S, X70 COUPE, X70 PLUS, X70 PRO, and X70L across more than 20 individual trim levels, causing decision fatigue for consumers. On the quality control front, owner complaints have cited engine and transmission NVH quirks, suspension knocks, thin paintwork, and slight steering alignment drift. Additionally, the aggressive surge of New Energy Vehicles (NEV SUV sales jumped 28.5% year-on-year between January and July 2025) continues to eat into the market share of traditional ICE SUVs like the X70.
In user reviews, owners consistently praise its generous cabin packaging, accessible price tag, and seating versatility. Recurring complaints centre on lacklustre 1.5T engine performance, a firm suspension that compromises ride comfort, higher-than-average fuel consumption (WLTC 7.92 L/100 km being thirsty against peers), basic airbag count, utilitarian plastic trim in the cabin, and a relatively sparse service network.
The Jetour X70 remains the singular standout success of Chery’s multi-brand strategy. Executing a pure "maximum space, accessible price" formula, it carved out a substantial presence in the RM100,000 SUV segment, scaling from zero to one million units in seven years. However, with the rapid acceleration of electrification and shifting consumer expectations towards advanced safety and smart in-car connectivity, the traditional ICE value formula championed by the X70 is under severe pressure. The launch of the 2025 X70L—featuring CDC adaptive damping and a 2.0T+8AT combo—alongside the introduction of the X70 C-DM plug-in hybrid (PHEV) variant, underlines Jetour’s proactive push to future-proof this core nameplate. For budget-focused buyers requiring practical 7-seater capability primarily for urban family duty, the Jetour X70 remains a compelling value proposition; yet for those prioritising active safety kit, punchy performance, and brand cachet, key segment rivals may offer a more well-rounded package.
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